SEO for online stores.
Shoppers search for a type of product, land on a collection page and compare. Others skip the search and ask ChatGPT which one to buy. We work on the pages shoppers land on, from collections to buying guides, to get your store into both.
“Quick response time, explained everything so detailed and well. Enjoy working with BetterSEM”
What keeps shoppers from finding your products.
For a store, most of the work happens on collection and product pages.
Collection pages with no words on them.
Your collection page is usually the one that can rank for a search like "backpacking stoves", but a grid of products gives Google little to read. A short intro and answers to a few common questions fix that.
Product descriptions copied from the maker.
When the same description sits on dozens of stores, Google has no reason to pick yours. We rewrite them with the details buyers ask about, like the weight and what's in the box.
AI answers name other stores.
Ask an AI tool for the best product in a category and you get a short list. Those tools lean on clear product details and on the review sites and forums that mention you, so that's where we work.
What we do.
Collection pages, product pages and the links behind them.
Strategy
01- A keyword plan matched to your collections and products
- A list of what competing stores rank for that you don't
- A plan for how collections, products and guides link to each other
Content
02- Written in house by the people who planned it
- Collection intros and product descriptions rewritten for search
- Buying guides and comparisons for the questions shoppers ask
- Updates to pages close to page one, which move faster than new ones
AI answers
03- Product schema with price, stock and reviews
- Product details written clearly enough for AI tools to quote
- Mentions on the review sites, forums and Reddit threads AI tools pull from
Links
04- Links earned through outreach and digital PR
- Links added to articles that already rank
- Every link listed in your monthly report
Your products in AI shopping answers.
Shoppers ask AI tools which product to buy, and the answer names a few stores. We check those answers every week and show you when yours is in them and when a competitor's is.
Your first 30 days.
From day one you're in a group chat with us, so you can ask anything there instead of waiting for a call.
Site and catalog
We look over your site, Search Console and catalog. You get a list of fixes, biggest first.
Tracking
Analytics gets set up to count sales from search, and we pick the shopping questions to track in AI answers.
The plan
We map keywords to your collections and products, then build the content calendar.
Rewrites and links
Collection and product rewrites, new pages and links go out every month. Steady results take 6 to 12 months.
Pricing.
Covers one website and one Google Business Profile.
The starting price covers 3,000 words of new content, 2 links in articles that already rank and 4 Google Business Profile posts a month. Higher tiers add more of each.
- 3,000 words of new content a month
- Collection and product pages rewritten for search
- 2 links a month in articles that already rank
- Product schema on every product page
- Rolling unused work over to the next month
- Paid directory listings and review platform subscriptions
- Press release distribution fees
- Translation or content in other languages
From a client who'd tried other SEO companies.
This Google review is from a remodeler, word for word.
“Finding this company was truly a godsend. After having bad experiences with various website services and SEO companies, I was skeptical. However, from the very first phone call, I felt reassured due to the extensive knowledge and genuine care shown in addressing my challenges.”
SEO questions from store owners.
Have another question? Call (864) 875-8317 or email hello@bettersem.com.
Plan on 6 to 12 months for steady results. Collection pages already on page two are often the first to move.
More for ecommerce.
Other ways to bring shoppers to your store.
Google Ads
Show up when people shop for what you sell.
Meta Ads
Sell to people scrolling Facebook and Instagram.
Web Development
A store that is easy to shop on a phone.
CRO
Get more of your visitors to check out.
Email and SMS
Bring buyers back for a second order.
Book a free 20-minute call.
We'll go through your accounts with you on a shared screen.
- Where your money is going
- Whether your tracking counts the right things
- The three things we'd fix first, and what each one is worth
Calls are over video.