Email and SMS for plumbers.
Every emergency you fix leaves you with a customer who will need a plumber again, and a reminder now and then makes it more likely they call you. We follow up on open water heater and repipe quotes too, and count the results in booked jobs.
“BetterSEM has been taking care of my companies digital marketing for years. Getting great results and I can't be happier.”
The sends that book plumbing jobs.
We'd set these up first, because each one is tied to a job you've already quoted or done.
Water heater and repipe quotes.
People getting a water heater or repipe price often call two or three plumbers. Your text reaches them within 5 minutes, your email that day and a second text a few days later, while they're still choosing.
Drains that will clog again.
Roots in a sewer line and grease in a kitchen drain come back, so a reminder to book a cleaning can head off a backup on a Saturday night.
Emergency customers you never hear from again.
After a burst pipe, people are often glad to leave a review if you ask that week. A text with a review link, then an email about your plan, means they have your number saved next time.
What we do.
Reminders and follow-up, counted in booked jobs.
- Quote follow-up for water heaters, tankless installs and repipes
- Yearly reminders for water heater flushes and drain cleaning
- Campaigns to past customers, written and designed in house
- Lists split by the job you did, like drains, water heaters or sewer lines
SMS
02- New leads get a text within 5 minutes
- Review requests texted the week of the job
- Opt-in and quiet hours handled properly, with replies going to your office
Setup and deliverability
03- Domain setup so your emails reach the inbox
- Your CRM connected so booked jobs get counted
- People who stopped opening taken off the list
A yearly reminder to flush the water heater.
Past water heater customers get this once a year. The email explains why a flush matters, and the text lets them pick a time by replying YES. Plan members get the flush free.
Your first 30 days.
From day one you're in a group chat with us, so you can ask anything there instead of waiting for a call.
Access and review
We go through your CRM and email tool and sort your past customers by the job you did for them.
Setup
We clean the list and connect your CRM, so every booked job gets counted.
First campaign
The first email goes to past drain and water heater customers, with a reminder they can book from.
Campaigns
3 campaigns a month go to the right lists, like drain reminders to drain customers. A monthly report shows the jobs they booked.
Pricing.
Covers 3 email campaigns a month.
Written and designed in house. Texts and automated flows, like lead follow-up, are quoted separately.
- 3 email campaigns a month
- Written and designed in house
- Lists split by the job you did
- A monthly report on booked jobs
- Texts and automated flows, quoted separately
- Your email and SMS platform subscription
- SMS sending fees, billed at cost
- Bought or rented lists
“Great company to work with! Maksim and his team are creative and highly professional! Amazing and prompt customer service! You will not regret working with them!”
Questions about email and texts.
Have another question? Call (864) 875-8317 or email hello@bettersem.com.
No. Quote follow-up gets its own price, since it's built around your CRM.
More for plumbing.
Google, Meta and SEO for new plumbing customers.
Google Ads
Show up when someone needs a plumber today.
Meta Ads
Sell water heaters before the old one fails.
SEO and AEO
Rank for emergency plumber searches.
Web Development
A site that gets the call.
CRO
Turn more visits into calls.
Book a free 20-minute call.
We'll go through your accounts with you on a shared screen.
- Where your money is going
- Whether your tracking counts the right things
- The three things we'd fix first, and what each one is worth
Calls are over video.